Every great idea has to start somewhere and whilst ours came nearly four years ago now, the systems involved in our idea took time to develop and meticulously test. On top of that, when it comes to businesses with a few moving parts, it’s not as simple as developing it all at once, sending it out there and sitting back- so here’s a bit explaining our starting point, the Semi-Certified Network.

A big part of our environmental footprints is how we spend, over 60% of world emissions come from commercial sources- and it’s our spending habits that drive that behaviour. Unfortunately, shopping green isn’t as easy as it sounds, as environmental consideration has become a hot topic, a lot of unfounded “green noise” and “green washing” has become abundant.

That is where our Certified Network comes in, we thoroughly vet all the amazing businesses on our Certified Network to ensure they’re genuinely contributing towards a cleaner tomorrow and so you can shop with complete confidence anywhere you see our certified stamp. Our Semi-Certified Network is an ever-growing directory of green businesses and feeds our Certified Network. We have researched and believe all of the businesses on the Semi-Certified Network are contributing towards a sustainable picture. The difference between the networks is the verification that all our research matches up what is happening in real practice.

Contacting all the great businesses out there and confirming the walk matches the talk takes time, so whilst we work towards the vision of only featuring businesses we’ve certified, we bring you the Semi-Certified Network. An ever-growing network of green businesses for you to use as a guide to inform you the best places (we think) to spend green!